AFA Fuel
Empowering Growth Through Strategic Alignment and Connection
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Marketing
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Strategic Planning
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Business Development
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Engagement
Our Business Services
We provide the essential building blocks for strategic alignment and connections that fuel growth. Our comprehensive solutions are designed to drive business growth by aligning strategies with your unique capabilities. With expertise in strategic planning, marketing, capacity building, and leadership development, we help your business reach its target audience, foster meaningful connections, and strengthen internal capabilities. By enhancing your team’s business acumen and focusing on aligned strategies, we empower your organization to achieve its goals and thrive in today’s competitive landscape.
Work with Us...
Whether you’re struggling to scale, seeking clarity on your vision, or simply wanting to sharpen your leadership skills, we provide the guidance, accountability, and strategies to help you achieve your goals.
Strategic Planning & Marketing
Delivering tailored strategies that align with your unique business capabilities to drive growth and effectively reach your target audience.
Capacity Building & Leadership Development
Strengthening internal capabilities and fostering leadership through custom in-person training and facilitation, as well as our online business acumen training platform.
Connection, Engagement & Sales Enablement
Creating meaningful connections, engagement strategies, and sales enablement solutions to build and retain your clients and audiences. We leverage best practices from a variety of sectors including healthcare, manufacturing, consumer goods, performing arts, and non-profits.
Innovative Tools & Solutions
Utilizing AI-powered tools and comprehensive solutions, including digital marketing and content strategies, to optimize digital presence and streamline business processes.
Alice Frazier
Visionary Strategist, Facilitator, and Keynote Speaker
Alice Frazier is a transformative leader dedicated to helping businesses and leaders unlock their potential through strategic growth and collective empowerment. As the CEO of AFA Associates, a forward-thinking business consultancy, she and her team provide comprehensive marketing, engagement, and project management services to a diverse clientele, including businesses, non-profits, and individual entrepreneurs seeking expansion and growth.
Alice helps leaders fuel growth with strategies that unlock collective wisdom and power to take action, lead, and effect change. Through AFA, she has connected hundreds of businesses with their ‘right’ audiences to fuel and sustain growth. Her innovative framework allows teams to harness creativity and achieve collective success.
For over fifteen years, Alice has led immersive cohorts, workshops and mastermind groups focused on awakening consciousness and driving transformational change. As a business capacity builder, she has helped businesses shift with intention and impact so they flourish, thrive, and soar.
Alice has devised award-winning marketing initiatives and advertising campaigns to launch new brands and sustain operations both locally and globally. Her work spans diverse sectors, from automotive and consumer goods to green initiatives and arts & entertainment. Over the past decade, she has elevated the capacity of women and minority-owned businesses and is a certified facilitator and conflict resolution and mediation expert.
A passionate community advocate, Alice champions safe spaces for all voices to be heard, respected and valued so their is a collective well-being for all. She is also an avid jazz and performing arts enthusiast, advocating for arts education that introduces the next generation to artistic possibilities. For the past 15 years she has helped orchestrate a month long summer jazz series that is free to Greater Cincinnati community.
Alice holds an MBA from Northwestern University’s J.L. Kellogg Graduate School of Management and was a Johnson & Johnson Leadership Fellow. She completed her undergraduate work at Northwestern School of Communication, with extensive coursework in Industrial Engineering, and taught branding at Cincinnati State Technical College. She is a certified business facilitator and affiliate for entrepreneurial growth with the Kauffman Foundation, certified in Conscious Leadership Facilitation, and has received numerous awards, including the 2016 Fifth Third Bank Pitch Competition, 2018 Top Achiever Recognition, 2019 Be the Change Foundation Hero, and 2020 Pillar Award for Community Service. She is a frequent keynote speaker and in 2025 she became a Certified Xchange Guide.